Find your Spark
Why take part in our Spark2Scale programme?
Do you look at an obstacle, but see opportunity instead? Our Spark2Scale programme is perfect for aspiring, ambitious early-stage scale-up businesses across Greater Manchester who are ready to grow at pace.
The impact of creating more scale-up businesses could be huge. To put things into perspective, the Scaleup Institute reports that an increase of just one percent in the country-wide scale-up population could drive an additional 238,000 jobs and add £38bn to the economy within three years!
75% of the UK economy is comprised of SME businesses. You make a huge contribution.
We've got two cohorts coming up early next year. These workshops will be delivered in person and held at premium locations in central Manchester.
Our next cohort begins on 27th April 2023, with the additional session held on 11th May and 18th May.
Who's the Spark2Scale programme for?
Spark to Scale is open to B2B/B2C businesses in Greater Manchester that have been trading for less than 3 years.
To make the leap from start-up to scale-up can be difficult. You need consistent and strongly defined ways of working. The Spark 2 Scale programme hones your entrepreneurial skills so that you can take your business to the next level.
What will you develop?
- Map your unique strategic journey
- Cutting-edge Digital marketing skills
- The art of the sell/story telling to convert browsers to buyers
- The motivation and drive to power your growth
- Master business fundamentals and your finances
- New relationships with other businesses looking to grow quickly
- Potential collaboration opportunities
- Peer support, learning from other particpants
*Certain eligibility criteria apply. Priority will be given to companies who can demonstrate the clearest potential for growth.
To register your interest please complete the form at the bottom of the page
About the Spark2Scale programme
As a participant of GC Business Growth Hub’s Spark 2 Scale programme, you will be nurtured whilst learning new skills that will empower you to drive your business forward, including how to increase your sales and maximise your profitability.
You are learning from thought leaders who have many years’ expertise and experience and are at the cutting edge of the Greater Manchester economy. A mixture of Hub advisors and selected trainers from industry will impart knowledge to you that is invaluable. You will also make fantastic connections that could help elevate your business.
We’ll follow this programme up with one-to-one support, which will ensure you personally achieve a comprehensive strategic plan.
Finally, our specialists in finance, sales, strategy, marketing and growth will lead this series of 3 inspirational peer-to-peer workshops designed to Spark your next growth chapter.
We're here to help you find and inject fresh energy you need to keep moving forward.
Success breeds Success and creating momentum is critical and infectious
27.04.23 - 09:30 - 12.30
Storytelling delivered by Dale Carnegie Manchester
Good stories are easy to understand. They're also told in a language that matches the way the intended audience communicates, so they don't need to spend time interpreting and then absorbing. Simplicity also aides in memorability, because the overall lesson is easy to grasp.
Story telling is softer and more relatable way of “Selling” an idea, a service, product or even yourself, this is a more palatable and subtle way of helping people buy rather than to try and overtly hard sell.
27.04.23 - 13.30 - 16.30
Developing your Business Strategy using the ORBIT model
- Customer segments – the importance of profiling, who is your customer and what are the core ‘characteristics’ to consider.
- Value proposition
- Customer relationships (Prospecting)
- Channels/Distribution Channels
- Revenue streams
- Cost structure
- Key resources & partners
- Growth Strategies and vision – implications on business model
- Core metrics – focused and aligned for growth: interdependence of metrics
11.05.23 - 09:30 - 16.30
Marketing revisit your strategy and online presence delivered by 33% Digital
- How to Maximise Brand Awareness (Key challenge)
- Traffic driving activities
- Target markets and consumers (Building a following) – linked to business model
- Maximising return on investment(ROI/ROA) through monitoring effectiveness and conversions
- Tricks, Traits and techniques
18.05.23 - 13:30 - 16:30
More details tbc
What previous participants have said
Flip through to read all the quotes from attendees to previous cohorts
Register your interest
We are proud to be delivering our Spark2Scale programme in collaboration with Bruntwood, Dale Carnegie and 33% Digital.
At Bruntwood, we are led by one purpose: Creating Thriving Cities. Our deep connection with the cities we work in sets us apart; and for more than forty years, everything we have achieved has been with this purpose in mind. We create buildings, workspaces, innovation, retail, tech and science facilities that are connected, balanced, sustainable and inclusive. Places people want to live, work and play in. Our customers are a huge part of that. We want to help our customers and local businesses grow and achieve their goals. We do this through our Spark programme and partner with other Business Support organisations who provide expert advice and support in all areas of business. At times, all businesses need some inspiration or a helping hand to spark a great idea. Something that could enhance your product, a better way of working, or even a brand new company. We want to help you spark your great idea and together, with the right people and tools, we can grow it into something incredible.
At Dale Carnegie, we support a wide range of clients across the North across a broad range of sectors, supporting them in areas such as employee engagement, developing organisational talent, leadership and management development, sales growth and organisation analysis. Our programmes are transformational. They transform how people see themselves, how others see them and transform their capability. Our tools and techniques are practical and ready to use. We provide the practical operations manual and tool kit for people to transform their style and improve their performance through both face to face and on-line blended learning solutions. We have also supported many organisations such as Solutions PT, Brother UK and Revolution Bars Group in achieving awards and accolades such IIP and Sunday Times Top Companies to work for.
At 33% Digital, we help business owners create practical strategies that actually work. We make marketing simple, focus on what matters and eliminate anything that is not in service of your business goals. our goal is to help small business compete with big brands by making marketing simple, more effective and ruthlessly efficient