International Strategy

A hands-on, actionable session for businesses looking to accelerate their global sales at a time when global sales is more important than ever before.

Learn how to position your brand and products, how to choose your target market and develop a powerful channel strategy. During the course of this workshop you will be creating your own plan and will present it to our workshop facilitators and other attendees.

The workshop will be facilitated by experienced advisors who have international trading experience.

What will attendees take away?

Attendees will come away with their own international expansion action plan ready to execute.

Speakers:

Ishan Dutta

Ishan is a founder of an ecommerce company in the beauty space with over 20 years experience in international marketing, sales and general business management, plus senior management experience at L'Oreal, Henkel, Essilor and Symantec in various countries around the world. He has a Master's degree from Oxford, an MBA from INSEAD, France and loves to work with small and medium sized companies and help them scale internationally. 

Edy Heng

With over 20 years of experience at Fortune 100 companies (SAP and Johnson & Johnson), as well as in innovative startups across the US, Singapore, ASEAN, Japan, and the UK, Edy Heng has developed a unique perspective on technology and business. Having earned two patents, he will share his strategic insights, weaving in cultural perspectives from his diverse experiences in different companies and countries.

Your place on the workshop is not automatically confirmed and you will receive an email from bghworkshops@growthco.uk once it is.

As this workshop is fully-funded, businesses are subject to funders' eligibility criteria. If your place is confirmed, you will receive an email from us with further details.

Eligibility

• Greater Manchester Clients Only

• Registered micro business, small and medium-sized enterprises - must be a limited company with established traction on a product or products in the home market.

• Social enterprises where these engage in economic activity.

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