Skip to content
Northern Powerhouse European Union

How can your business continue to innovate during an economic crisis?

In recent months businesses have been subjected to rising costs and various economic challenges. A key concern may be the cost of R&D or costs associated with trialling a new product or service, causing businesses to put any plans for change on hold due to financial uncertainty.

Although ground-breaking and market-disrupting, innovation usually requires considerable financial investment. Innovation can also result from small incremental changes. Businesses can utilise or adapt existing skills, resources, and expertise to improve what they do or how they do it to create value for customers and increase their competitiveness.

On our Innovation page, Salma Chaudhry our Innovation Eco System Network Manager shares a few ideas to help inspire innovation.

You can read this blog at the link below.


Share this post

Salma Chaudhry

Salma Chaudhry, Innovation Eco System Network Manager

Salma Chaudhry is an Innovation Advisor at GC Business Growth Hub.

In the 15 years she has been a business advisor, Salma has helped start-up businesses and supported established companies to identify scale-up and growth opportunities.

As well as her role as a business advisor, Salma has launched several businesses. Including an independent magazine and a fashion brand offering bespoke tailoring. Her most recent venture is an award-winning skincare and cosmetics company, which exports to several countries within the Middle East and Europe.

Salma works with her clients to achieve their aspirations, whether helping transform an idea into reality or serving as a sounding board. She offers practical advice and solutions to support businesses by utilising the business experience, knowledge, skills and networks built up throughout her working life.