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Green Leaders Bite Sized Sessions - Introduction to Customer Segmentation

Date: 16th June 2023
Location: Zoom
Time: 10:00am - 12:00pm
Theme: Digital & Technology, Sustainability

Sorry this event has already taken place - please see our forthcoming events list

Green Leaders Bite Sized Sessions

Are you a business operating or looking to diversify into the Green Technologies Sector and need support to grow your business?

Join us for our bite sized planning for growth sessions specifically for Green Technology businesses run by industry specialists.

 

Introduction to Customer Segmentation

Friday 16th June 2023 10am – 12:00pm

This session shows how to approach separating or 'segmenting' your customers into distinct groups for the purpose of better meeting their different needs. Identifying customer segments is touched on in the Introduction to Business Model Canvas session. This session goes into more detail. We will explore:

What is customer segmentation?

Profiling the customer

B2C and B2B features

Digital tools 

  

Register your interest here and a member of the team will be in touch to confirm eligibility

Where is it?

This event will take place on Zoom.

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