Strive & Thrive - Innovation and digitisation in today’s economy

 

2023 is set to be another challenging year for small businesses and SMEs in Greater Manchester, with high inflation, rising interest rates, and volatile energy markets all putting pressure on consumer demand and commercial returns.

Prospering During an Economic Crisis

Part of the #HereForBusiness campaign, our Strive & Thrive online workshop, ‘Innovation & Digitisation in Today’s Economy’, is aimed at businesses interested in expanding their operations and growing their revenue despite these challenges.

The workshop outlines the ways by which economic crises can create the conditions for change, exploring how businesses can succeed by accessing government support, using digital tools, and implementing innovation strategies.  

Subjects covered include:

• How to create value through innovation
• Examples of techniques and innovation tools.
• R&D tax credits, advice on eligibility and how to claim
• Guidance on how to utilise a variety of digital tools
• Building your online presence.
• Automation
• Increasing engagement with customers and reach your target audience

Industry Experts

Participants will benefit from insights provided by experienced industry experts, including Nigel Holmes from innovation funding specialists Catax and Brianna Harvey from marketing consultants Digital Flamingo.

Time / Duration	Element
10.00-10.15	Introduction to innovation and how it can help your organisation,
10.15-10-30	Innovation tools & techniques
10.30-11.00	Understanding your audience (4 W’s)
11.05-11.30	Digital tools & techniques
11.30-12.00	Panel discussion/ Q&A
	Close

 

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