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Northern Powerhouse European Union

Start Smart: Growing Your Small Business - Webinar

Date: 25th August - 3rd September 2020
Location: Microsoft Teams
Time: 9:30am - 12:30pm
Theme: Start a business, Business Strategy, Operational efficiency

Have you recently started your business and want to consolidate and explore moving to the next level? This Start Smart workshop will help you gain insight into the basics all businesses should have in place, as well as hints, tips and ideas of how to move your business forward. You will have the opportunity to gain valuable insights from other new business owners including challenges and strategies they have used to overcome these.

This four-part webinar will cover:

25th August - Business Basics:

  • What is in your business name and brand?
  • Legal & Regulatory requirements
  • Insurance, the considerations

26th August - Market Research and Marketing:

  • Market research - assess threats and opportunities for your business
  • Profiling your customers and its importance
  • Search Engine recommendations and Social Media

2nd September - Costs, Finance Sources, Tax and VAT:

  • Business costs and employing staff
  • Premises/Business location
  • Sources of Finance and Tax - doing the right thing with HMRC

3rd September - Cash Flow, Costs, Breakeven and Pricing:

  • Cash Flow Management
  • Financial Terms, what does it all mean
  • Costs, breakeven and Pricing

This workshop is delivered by Start Smart Advisors, of whom have a wealth of experience supporting individuals to start and grow businesses:

Caroline Jones

Caroline has over 12 years’ experience in supporting early stage businesses to start and grow. She assists businesses with devising strategies around financial planning, market positioning and promotion. Caroline is passionate about fostering confidence and tenacity in business owners so that they can build their businesses with knowledge and insight of the latest digital platforms and marketing techniques. Qualified in Business Marketing, Finance and Management, she has assisted family members in running enterprises throughout her life and has run her own content marketing consultancy and café in the Scottish Highlands, so understands the highs and lows of self-employment.

Ashley Alletson

Business Advisor Ashley Alletson has over 5 years’ experience of supporting start-up businesses and works closely alongside Rochdale Borough Council and Bury Council to offer business advice in a range of areas to new enterprises. With a background in start-up business finance, he specialises in supporting individuals with financial applications, business planning and cash flow forecasting, as well as  other areas, delivering advice to help grow businesses in the early stage and reach their full potential.

  

Where is it?

This event will take place via Microsoft Teams

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