Date: 22nd November 2017
Location: Workplace, Churchgate House, 56 Oxford St, Manchester M1 6EU
Time: 9:00am - 4:30pm
Theme: Digital & Technology
Do you want to know more about digital marketing? Join us for practical advice on how to harness a variety of digital tools to build your online presence, increase engagement with customers and reach your target audiences. We will also cover some of the digital trends to look out for and help you to develop a digital marketing strategy.
This session is aimed at those who want to get more out of their social media and digital marketing.
This is a practical workshop and you will need a laptop to attend the session.
Benefits of attending:
Upon completion of this course, you will have an understanding of:
- Digital marketing platforms – which platform is most suitable for your business and why
- Social media management tools – how to make the most of your time online
- Social media do’s and don’ts
- Digital marketing strategy - plan and understand how to implement a campaign to drive sales and traffic to your website
- An overview of digital advertising including how Google Adwords can help you to sell online
- Using web analytics and reporting to understand your customers and target your social media more effectively