St James's Club, 45 Spring Gardens, Manchester, M2 2BG
Sorry this event has already taken place - please see our forthcoming events list
This two day Masterclass is for those who are new or have some experience of researching a market to launch a new business or product and to then put this into action. The first highly interactive day will give you the knowledge and skills you need to then go out and do this.
- Starting point – your product and/or business – what do you need to know and why?
- SWOT analysis
- PESTLE analysis
- Primary research methods
- Secondary research data and how to find it
- Using data to inform decision making
- Competitor analysis
- Test trading
- Using information gathered and collated to inform the business plan
Day two of the Masterclass is all about putting what you have learnt into practice by utilising the resources available through the internet and undertaking hands-on market research into your business idea.
Please note that this is a two day event that will take place on 23rd & 24th May.
Who should attend?
This workshop is run approximately every 2 months in Manchester.
Available only to current Business Growth Hub Start-up clients.