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What is a digital strategy and why do businesses need one?

What is a digital strategy and why do businesses need one?

The word ‘digital’ has been a buzz word for the last decade or two, and whilst it is generally agreed that businesses need to embrace digital technology in some form, whether that’s using e-commerce and digital marketing, or utilising new technology for product development or manufacturing. However, many businesses don’t know how to go about this, which is where developing a digital strategy becomes important.

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by Louise Dixon

The Eveolution of technology

The Eveolution of technology

According to the Office for National Statistics, the number of self-employed women is rising at nearly three times the rate of men, with the number of female entrepreneurs increasing by 9.6% during the past two years, compared with a 3.3 per cent rise for men.

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by Lee Frater